Vinnytsia Art Museum
Role
Branding Designer
Client
Vinnytsia
Project type
Museum Branding
Project overview
Rebranding and refresh of the state art museum in Vinnytsia, focused on updating the institution’s visual style and promoting the gallery to potential visitors. The colour palette is based on vibrant shades of the existing colours of the museum buildings, while the main shape of the logomark and the outline of the images symbolise a frame in which the artwork is placed. This creates a clear visual language for presenting the exhibitions in the gallery, highlighting that everything displayed there is art and that each piece deserves its own viewer. The branding also included design proposals for stationery, merchandise, posters, and related stationery items
Role
Branding Designer
Client
Vinnytsia
Project type
Museum Branding
Project overview
Rebranding and refresh of the state art museum in Vinnytsia, focused on updating the institution’s visual style and promoting the gallery to potential visitors. The colour palette is based on vibrant shades of the existing colours of the museum buildings, while the main shape of the logomark and the outline of the images symbolise a frame in which the artwork is placed. This creates a clear visual language for presenting the exhibitions in the gallery, highlighting that everything displayed there is art and that each piece deserves its own viewer. The branding also included design proposals for stationery, merchandise, posters, and related stationery items
